Wednesday, March 15, 2017

Cheap DJs aren't good and good DJs aren't cheap...

There are plenty of amateurs DJs out there. If you're paying under $100/hr, you might have one. Here's an article on the costs involved and this doesn't even begin to detail everything. I chose not to use any of the ones from actual DJ sites (there are plenty of them) because part of our job is to educate clients so they don't end up without a DJ at their reception or one that does a poor job. I don't want to sound like I'm selling something, it just bothers me when I hear about some amateur giving our profession a bad reputation. This is why I chose an article from an unrelated source. Take a look at that list and the final amount and just tell me how you would pay bills and cover costs charging $50 an hour. It cannot be done without cutting a LOT of corners and possibly resorting to illegal activity.

Here's a few examples of some minor issues with amateur DJs. This is the least of your concerns, but it may affect the image your had in mind for your reception.
Problem: lights on the table instead of being mounted, wires exposed and sloppy This DJ wouldn't even have a properly skirted table if the venue hadn't provided one for him!

Problem: no table skirt, wires running everywhere, everything exposed and sloppy Is this your home office or a wedding? No one wants to see all your junk piled up on the table, hide it!

Here's how things SHOULD look. Clean, no exposed wires and appealing to the guests.


The saying you get what you pay for is true. I get calls all the time from frantic brides and moms because their cheap DJ (or photo booth) cancelled or didn't show up.

PRIME EXAMPLE: Last week I got a call and the photo booth company they hired, cancelled on them the week before their wedding. Fortunately, I had the date open and was easily able to exceed their expectations (they actually got a much better package from me).

While the article below talks about startup costs, it doesn't mention annual costs and one very important cost - investing in your business. When we don't stay up to date with the latest trends and looks, we become irrelevant. Take a look at Kmart. When was the last time you were in one? The store hasn't been updated since the early 80's. They didn't invest in their business and soon they will be gone and out of business.

Here's the article...

https://www.entrepreneur.com/article/201652